how to increase yields
When astutely implemented, increasing capacity or parking rates are two ways of improving your assets revenues. However there are a number of more sophisticated methods that can be utilised depending on the profile of the site and its customers.
Parking is a dynamic business - and the profile of a site and its customer base can change very rapidly as a result of external factors including tenancy movements in the immediate area, competitor strategies and physical changes to the surrounding road network.
The use of integrated access control systems with clear reporting (management and statistics) and audit functions are essential in controlling your asset.
Once all of these elements is understood, a strategy can be crafted and applied that should create significant improvement in the car parks performance - which may be financial, greater useage or both.